Love Local. Shop Chamber.
The Edwardsville/Glen Carbon Chamber of Commerce will launch its annual shop local program on November 27, 2021 - Small Business Saturday - referred to as our Shop Chamber campaign. This campaign includes a contest designed to encourage support of Ed/Glen Chamber members, driving consumers to local businesses.
“This initiative has stirred up a great deal of excitement in the business community. Businesses are open to the concept and eager for the campaign each year,” said Desiree Bennyhoff, president/CEO of the Edwardsville/Glen Carbon Chamber of Commerce. "The Ed/Glen Chamber is committed to encouraging local residents to think of chamber businesses first for goods and services, and to support our municipalities by keeping sales tax local. We want to give people one more reason to shop Ed/Glen Chamber businesses."
According to a Schapiro Group (2012) study, when consumers know that a business is a chamber of commerce member, they are 44% more likely to think favorably of it and 63% more likely to purchase goods or services from the company in the future.
“This initiative has stirred up a great deal of excitement in the business community. Businesses are open to the concept and eager for the campaign each year,” said Desiree Bennyhoff, president/CEO of the Edwardsville/Glen Carbon Chamber of Commerce. "The Ed/Glen Chamber is committed to encouraging local residents to think of chamber businesses first for goods and services, and to support our municipalities by keeping sales tax local. We want to give people one more reason to shop Ed/Glen Chamber businesses."
According to a Schapiro Group (2012) study, when consumers know that a business is a chamber of commerce member, they are 44% more likely to think favorably of it and 63% more likely to purchase goods or services from the company in the future.
Why Shop Locally?
The math for buying close to home is compelling - for every $100 spent at a locally-owned business, $73 remains in the local economy, and $27 leaves. Compare that to the same $100 spent at a non-locally owned business, where $43 remains in the local economy and $57 leaves. Recent research from Civic Economics indicates that local eateries return nearly 79% of revenues to the community, compared to just over 30% for chain restaurants. "When profits stay local, it increases the community's wealth, tax revenue and standard of living," says Sue Lynn Sasser, Ph.D. and professor of economics at the University of Central Oklahoma.
"Small businesses and local businesses are still the backbone of our economy," Sasser adds. "They are local people serving local people and are generally committed to staying there, raising their families. After all, most businesses started out as a small, local business and earned the success of growing and expanding. It's the American dream."
"Small businesses and local businesses are still the backbone of our economy," Sasser adds. "They are local people serving local people and are generally committed to staying there, raising their families. After all, most businesses started out as a small, local business and earned the success of growing and expanding. It's the American dream."
